by Nomad
Unsealed documents from Trump University reveal some of the sophisticated techniques the recruiters used to break down prospective students' resistance. Many of them paid a very heavy price for their trust in Trump and his university.
The manual- Exhibit D in the trial- does not paint a very flattering portrait of the operation nor the man behind it.
Overall, the university playbook sounds nothing like an educational institution and much more like a high-pressure telemarketing sales campaign. That is confirmed by insiders who witnessed the operations for themselves.
Said one top university official in her testimony:
In my experience, the focus of Trump University was on making sales rather than providing quality educational services. Trump university would lure consumers into the initial free course based upon the name and reputation of Donald Trump, and then, once they were there, Trump Univeristy personnel would try to up-sell consumers to the next course using high pressure sales tactics. Far from providing a "complete real estate education," as advertised, Trump University only provided enough information to get students to sign up for the next seminar or program.
That claim is supported by the sales manual and, importantly, that manual was not the work of some underling in the organization.
According to depositions by former Trump University staffers, Trump personally approved of many of the ads and may have been integrally involved in crafting some of the "deceitful scripts that school reps used to con prospective students."
